experience and joy.
 
Experience is what gives essentialmedia the skills to understand the big picture and the nuances of every project to effectively craft a clear message that activates an audience.

Theresa Carpenter Beames is the producer/director/writer/editor behind essentialmedia who revels in discovering every client's unique story and sharing it with a sense of urgency and authenticity.  The agility to collaborate with the region's most talented camera people, post-production artists, audio engineers, talent and stylists is part of essentialmedia's strength.

 

The other part is complete joy in doing this every day.